Today’s piece takes a deep dive into the potential of Roblox ahead of their DPO!
The Open-Source, Creator Economy
Roblox is a call option not only on the metaverse, but the open-source economy. We are entering a world where people are building for themselves – and Roblox is an iteration on the path towards a creator-led decentralized future.
Roblox = Identity + Friends + Immersive + Anywhere
What is Roblox? Roblox is not just a game but rather a “human co-experience platform”. It is currently the most popular game in the world, specializing in UGC (user generated content). Founded by David Baszucki and Erik Cassel in 2004 (and launching in 2006), the game is a multiplayer platform that allows users to 1) build games and 2) play games (with potential and access to much more). Their mission is to “bring the world together through play”.
Roblox launched on PC in 2006, mobile in 2011, and Xbox in 2016. This multiplatform access led to its explosion in popularity. The company has remained foc…
