Kyla’s Newsletter

Kyla’s Newsletter

The Stonk Market

How the Markets Became a Meme

kyla scanlon
Mar 24, 2021
∙ Paid

The market is no longer driven by fundamentals. It’s driven by memes.

What is a meme? A meme is an idea, behavior, or style that becomes a fad, spreading by means of imitation from person to person within a culture. They drive how we interact and serve as visual news sources, and ultimately are tools of navigation. We use them as methods to process the massive amount of information thrown at us every single day. 

This broader meme movement is reflected in something important -

The stonk market.

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